13 Dec From SaaS to PaaS: Platform as a Service is The Next Generation of Technology for Your Extended Workforce Program
As the future of work becomes a reality, organizations are beginning to recalibrate their extended workforce programs (EWPs) to leverage their brand and talent in a highly competitive environment. That includes the technologies that enable these programs.
Knowing the latest tech that simplifies managing your EWP is fundamental to meeting business objectives. A number of options exist on the market, but it is important to note that they are not all innovating in the same way. To keep up with increasing workforce expectations and challenging economic conditions, critical issues such as sourcing, engaging and managing the extended workforce need new approaches.
An essential distinction in EWP technology is between Software as a Service (SaaS) and Platform as a Service (PaaS). The older SaaS approach is known for significantly affecting the flexibility, effectiveness and future-proofing of your EWP.
The SaaS Way
Most legacy vendor management systems (VMS) on the market today are SaaS products. That means a single, common infrastructure and software code in the SaaS model is delivered to all customers despite their many diverse needs and operating models. New features need to be deployed within the single code base, with organizations having to manage and deploy configurations to activate and provision them. This takes time, and it is a perpetual struggle to update configurations with all the new features as they arrive on the market.
Legacy VMS providers cannot develop the features fast enough, which contributes to the challenge of maintaining and scaling the shared codebase.
Some VMS solutions developed partnerships to solve these problems, but they are unable to access the entire, evolving ecosystems of solutions in a fast, cost-effective way. The result is older solutions struggling to scale adequately while creating custom integrations for the ever-increasing number of talent technology solutions.
From SaaS to PaaS
The PaaS model is created to overcome the above challenges by bringing customer-specific value-added systems and service providers together on a single platform. This creates a unified platform that helps organizations solve specific problems at scale while maintaining the agility to incorporate and adopt new solutions. The result? A future-proof EWP.
PaaS solutions consist of a development layer that leverages both low-code and pro-code tools to design and build applications. That means PaaS options have all the infrastructure tools to host and manage applications as well as bolt-on tools for analytics and data integrations. They also have “app exchanges” that are marketplaces where you can access third-party technology providers for specialized applications that can easily bolt onto the platform.
Here are some examples: Bullhorn for Applicant Tracking, DocuSign® or Conga® to support contract management activities, Zoom ® for video interviewing, Automate Anywhere® to provide robotic process automation (RPA) into your hiring process, or Verifiable® for healthcare credentialing.
Understanding PaaS for Your EWP
The market for talent technology is booming.
Fortune Business Insights research predicts that the global market for talent software will increase from $7.02 billion in 2021 to $13.21 billion in 2028, which is an almost 10% compound annual growth rate. 
You may not be shocked that there are thousands of providers on the market, but you might find the number of technologies stitched together within one organization to support an extended workforce far more surprising.
It’s common practice for organizations to deploy several different technologies to support the sourcing, selection, and hiring of talent. Alongside that, we find other technology solutions to support worker onboarding, compliance, provisioning, performance management, analytics, and workforce planning.
Some of these technologies are core systems such as enterprise resource planning (ERP) , which are consistent across the entire organization. Other technologies can vary based on which type of workers are needed, what kind of work is getting done, or what is unique about specific locations.
For example, the requirements to hire and manage information technology (IT) talent are very different from those in manufacturing, production, or sales. These requirements can also fluctuate depending on whether you’re hiring a temporary worker, someone through direct sourcing, or a freelancer. Specific business needs and the availability of talent also vary greatly.
What does that mean for you?
For organizations to execute their talent strategy effectively, they need a PaaS to harmonize and unify these talent technologies:
- PaaS empowers organizations by integrating evolving systems and service providers into a flexible, purpose-built talent technology ecosystem specific to your organization.
- An intuitive and straightforward user interface (UI) provides a seamless unified experience.
- State-of-the-art integration and analytical tools synthesize real-time data interactions to provide complete visibility into your extended workforce.
- Tightly mapping out and integrating the various solutions provides you with a “system of record” to drive compliance, effective downstream processes, and a more seamless user experience.
- Leveraging artificial intelligence (AI) to provide prescriptive analytics can better inform your workforce planning while ultimately helping you with creating a seamless talent strategy.
- Simple and clean development and application programming interfaces (APIs) allow for agile responses to your changing market conditions and offerings.
Organizations like yours are already incorporating these platforms to future-proof their IT ecosystems.
It’s why we chose Salesforce, a B2B platform development leader, when we redesigned our application after 15 years of delivering value to customers’ contingent workforce programs.
Want to learn more about the benefits of PaaS over SaaS for your EWP? Contact us.
 Fortune Business Insights: Talent Management Software Market Research Report, May 2021
Mark has over 25 years of experience in the workforce solutions industry. Mark has been responsible for implementing, operating, and transforming contingent workforce solutions for hundreds of organizations worldwide. Mark has also led technology teams that built and managed VMS solutions and other technology solutions to digitize and transform extended workforce solutions